Wednesday, December 24, 2014

How Twitter may have helped Nigeria contain Ebola.

Social media platforms have been useful tools in disseminating important information about the Ebola epidemic in Nigeria. Useful information shared on Twitter includes “How to conduct safe & dignified burial of a patient who died from suspected or confirmed Ebola (EVD),” from @EbolaAlert

BMJ. 2014;349:g6946

Friday, November 21, 2014

Can Kids Access Online Alcohol Advertising?

QUESTION: there are limits placed upon alcohol advertising in traditional media, and the Federal Trade Commission has made recommendations that alcohol companies self-regulate their online advertising to limit exposure to minors. Are these recommendations working?

METHODS: three fictitious YouTube profiles were created to see if access to alcohol advertising was different for adolescents aged 14, 17, and 19.

RESULTS: Every underage profile was able to subscribe to the 16 official alcohol company YouTube channels.

CONCLUSION: alcohol companies tested did not impose effective age-restriction measures on their official YouTube channels. Alcohol Alcohol.

Alcohol Alcohol. 2014 Nov 18. pii: agu078

Sunday, November 2, 2014

2014 Social Media Demographics Update

Social media trends are showing that for U.S. users:
  • Facebook is the most popular social media platform
  • Instagram has edged out Twitter and Facebook in terms of prestige among young people
  • LinkedIn is more popular than Twitter for U.S. adults
 2014 Social Media Demographics Update - Business Insider

Tuesday, May 21, 2013

Teens wising up to the perils of online oversharing

Teens are starting to use Twitter more and Facebook less as they realize the problems that result from oversharing of personal information.

Teens wising up to the perils of online oversharing: report - Washington Times

Wednesday, March 20, 2013

The copyright perils of social media marketing

Are you engaged in social media marketing? If yes, you need to be aware of the risks of copyright infringement. One recent company found that when they posted a video of the Harlem Shake that they got into a copyright battle. This innocent video of their team performing the Harlem Shake as part of promoting a new Android App that they developed, got them into the middle of a big legal battle involving Facebook. The company now has changed it's tune, and recommends staying on the safe side of copyright issues by utilizing creative commons materials.